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Red dot design Award museum exhibition
Mark Peters : March 23th 2007 - 17:33 CET
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Red Dot AwardsRed dot design Award museum exhibition : The winners of the red dot award, one of the largest and most renowned international design competitions, have been chosen. From the absolute record number of 2,548 submitted products, which had been sent to Essen for assessment by the experts, a total of 43 top products have received the ‘red dot: best of the best’ for their outstanding and innovative design. They come from Brazil, Denmark, Germany, France, Italy, Liechtenstein, the Netherlands, Norway, Austria, Sweden, Switzerland, South Korea and the United States. The festive awards presentation in front of more than 1,000 guests will take place on 25 June 2007 in the Essen Opera House, the Aalto Theatre.
Red dot design Award museum exhibition Red dot design award
“The number of submitted products as well as their quality standards have been outstanding this year” - with these words Prof. Dr. Peter Zec, initiator of the red dot design award and president of the international design association Icsid, described this year’s competition. “It has been particularly noticeable that China and Taiwan are becoming stronger every year. They are no longer satisfied with the role of an extended workbench of the western industrial nations, but have begun to create excellent design themselves.”

Award product categories
This design boom was particularly noticeable in the product categories ‘Media and home electronics’ and ‘Computers and accessories’, which were clearly dominated by the Asian manufacturers. “The increase in quality by original design concepts from Asian manufacturers proves the growing strategic importance of design as a competition factor in the age of globalisation; design can be characterised as the central driving force behind innovations in the industry,” explained the design expert and professor of business communication. Receiving an award in an internationally renowned design competition such as the red dot is therefore an important indicator whether a product has the potential to survive internationally.

Results of the competition
The current figures of the red dot award: product design 2007 reflect the growing significance of high-quality design. After 2,068 entries in 2006, the competition registered the record number of 2,548 entries from a total of 43 countries this year. And the design promotion of the competition, which every year elevates current products from the masses based on criteria of design and function, is taking effect: the design quality of the products has increased strongly in all areas; design is an important selling factor. In the face of this overall increase in design quality the international jury was able to award the ‘red dot’ quality seal for good design 623 times. 43 products were awarded a red dot: best of the best, the highest distinction of the competition, for their pioneering design and special innovations.

Honorary gala - Awards presentation
The award-winners will be honoured at the traditional award ceremony in the special atmosphere of the Essen Aalto Theatre. Like every year, many prominent figures of design will meet with personalities from politics, sports, media, and entertainment to honour the best of industrial design in a cultural event this year. At the following Designers’ Night in the red dot design museum awardwinners and guests can celebrate together into the early hours.

Special exhibition in the red dot design museum
The award-winning products will be presented in the special exhibition ‘Design on stage - winners red dot award: product design 2007’ in the Essen red dot design museum on the premises of the world cultural heritage site ‘Zeche Zollverein’ from 26 June to 23 July 2007. With its more than 1,000 products on more than 4,000 square metres, the red dot design museum houses the largest permanent exhibition of contemporary design.

About the red dot design award
With more than 6,000 entries in its disciplines red dot award: product design, red dot award: communication design and red dot award: design concepts, the red dot award is one of the leading and largest design competitions internationally. Since 1955, the Design Zentrum Nordrhein Westfalen in Essen has annually selected outstanding design and honoured it in an exhibition.

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