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Nic Rossmüller : March 8th 2007 - 20:29 CET

General Imaging X1


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GEGeneral Imaging X1 : General Imaging launched the X1 at PMA 07, the Photo Marketing Association’s annual international conference and the leading photo industry convention and trade show. The General imaging X1 represents the first time General Electric has bestowed its highly regarded and trusted brand on a consumer camera line. General Imaging, led by Chairman & CEO Hiroshi “Hugh” Komiya, is the exclusive worldwide licensee for the GE cameras. The GE X1 offers popular advanced features as standard at every price point, including face tracking, image stabilization, red-eye removal, high ISO sensitivity, and panoramic stitching. The GE X1 sets a new benchmark for point-and-shoot digital cameras with a strong product identity.
GE X1 camera - 12x image stabilizer
“Consumers are demanding not just advanced features but stylish designs,” Komiya said. “And General Imaging is meeting that demand with cameras that are a statement of style while offering all the latest technology.” If you’re serious about photography and want maximum zoom, then the X1 is the camera for you. Loaded with features, it gives you all the tools you need to capture spectacular shots. Paired with the camera’s 12X optical zoom is a 5.1X digital zoom. Together, they give the X1 a stunning maximum zoom of 61.2X. Of course, with that kind of capability, the last thing you want is handshake. That’s why the X1 has a state of-the-art optical image stabilization system as well as a handgrip.

General Imaging X1

General Imaging X1 digital camera - 8 Megapixel
To make sure your pictures look their best, we’ve provided a generous 8 megapixel resolution. The X1’s user interface is intuitive, making it simple to switch from auto focus to manual. Plus a 2.5-inch LCD screen ensures that you can easily see the framing of your subject. A whole host of additional features like in-camera panoramic stitching, red-eye removal, face-tracking, electronic stabilization, MPEG-4 movie recording and a 4 gigabyte SD/SDHC expansion slot make the X1 irresistible. That’s why it’s one of the first cameras worthy of the GE name.

GE X1 camera - Specifications
• Series: X series
• Model: X1
• Mega Pixels: 8MP
• Optical Zoom: 12X
• LCD size: 2.5”
• Image Stabilizer: Optical
• Face Tracking: Yes
• True ISO: 1600
• Panorama Stitching: Yes
• Red-Eye Removal: Yes

General Imaging X1

About General Imaging
Hiroshi “Hugh” Komiya had already been at the pinnacle of business. He spent nearly three decades with Bridgestone Firestone, the global tire company. Then it was on to the camera business, where he worked for Olympus Corporation for more than a decade, culminating in his tenure as President of Olympus Imaging Corporation. Not a bad record, to be sure. He retired on June 29, 2005, at the age of 63, and like retirees the world over, he soon had a lot more time to perfect his golf swing. And that was nice for a while. But the kind of drive that gives Komiya his greatest thrill doesn’t come from a tee shot. It comes from a business challenge met and conquered. It’s the drive behind the entrepreneurial spirit, the drive of ingenuity, the drive of one who has seen the inside of a big corporation, learned from it, and dreamed of a better way.





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