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DXG chooses Thomas PR as agency of record
Ralf Jurrien : January 22th 2007 - 14:10 CET
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 DXG chooses Thomas PR as agency of record : Thomas Public Relations, Inc., the award-winning technology, consumer electronics, digital imaging and internet public relations agency, announced today that it has been chosen as agency of record by DXG USA, one of the fastest growing digital camera brands and leading manufacturers of digital cameras and camcorders for the youth and mainstream markets. Thomas PR was chosen because of its industry leadership and specialized expertise in public relations and branding for digital camera and imaging companies, with over 10 years history of PR campaigns for companies like Olympus, Concord Camera, Foveon, Lexar Media, Unibind, FotoNation, Digital Foci and more.
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 DXG Digital Camera & Camcorder
“We are excited to represent DXG’s line of trendy cameras and camcorders that fit the budget and style of fashion-conscious younger markets,” said Karen Thomas, President & CEO, Thomas Public Relations, Inc. Headquartered in Melville, NY, Thomas PR is a full service public relations firm highly skilled in new product introductions, media placements, and positioning/branding. Thomas PR will be responsible for launching DXG’s new digital cameras and camcorders through trade show PR, press tours, and press relations/branding programs. “With her 10-year expertise and experience in the digital imaging market, we believe that Thomas Public Relations will help us achieve our goal of strengthening the DXG brand,” said Marco V. delRosario, Product Marketing Manager, DXG USA.
Thomas PR Agency & DXG USA
Thomas PR is well-known within the press community for achieving high-level results. Thomas PR’s clients have won over 500 awards and have frequently appeared on the NBC Today Show, ABC-TV, CBS-TV, Time Magazine, Newsweek and many other business, consumer, TV, radio and Internet sites. Thomas PR achieves this by having a long history of strong press relationships and by quickly and efficiently responding to journalist’s requests. Thomas PR’s clients include Fotonation (creators of the PTP-IP wireless standard and other advanced camera technologies), Jadoo Power (portable fuel cell power products), Unibind (office binding systems), Roadmaster USA (automotive CE products), Kidz Gear (children’s electronics), Digital Foci (imaging storage, digital frames, and accessories), Spymac (leading Internet community for video chat, movies, music site), and The Great Kat (Classical/Shred guitarist and music composer for the best-selling “Extreme Guitar Shred” DVD)
About DXG USA
DXG USA is one of the fastest growing digital camera manufacturers. The company sells stylish digital cameras for informed cost-conscious youth and mainstream markets. Compact, fashionable and affordably priced, DXG digital cameras are setting trends for quality and ease of use. DXG USA is a fully-owned subsidiary of DXG Technology Corporation, one of the world’s leading manufacturers and designers (OEM/ODM) of digital cameras and camcorders. With over 20 years of experience manufacturing digital technology products under other brand names, DXG now designs and manufactures cameras under its own name. DXG Technology has won numerous design and innovation awards and employs over 4,000 people worldwide.
About Thomas PR
Founded in 1993, Thomas PR represents the leaders in technology. The company has delivered thousands of articles in high-level media and has won over 500 awards for its clients. Thomas PR’s President, Karen Thomas, has served on the boards of the leading digital imaging organizations: PhotoImaging Manufacturers & Distributors Association (PMDA) and the International Photographic Council (IPC), a multinational non-profit organization of the United Nations. Ms. Thomas was also named one of “Five People to Watch,” by Newsday. Thomas Public Relations has also won numerous awards for its PR services, including “5 Star Rating” from Positive Image News, “Best Industry Press Conference” from Marketing Computers Magazine, and accolades from PR Intelligence, NextGenelectronics, NTS News and more.
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