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Ralf Jurrien : January 22th 2007 - 14:07 CET

Mitsubishi Trade-In Trade-Up program


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Mitsubishi electricMitsubishi Trade-In Trade-Up program : Mitsubishi Digital Electronics, announced an agreement between its Imaging Products Division and Market Velocity, which offers Mitsubishi customers the Trade-In, Trade-Up program. Under this new program, Mitsubishi customers are able to trade in an older model digital photo printer and receive a rebate toward the purchase of a new Mitsubishi digital photo printer. “We are very pleased to provide this new rebate program through Market Velocity,” said Margie Chiaramonte, marketing manager, Mitsubishi Digital Electronics America’s Imaging Products Division. “This new program allows our customers and to upgrade their existing photo printers in a cost-effective and environmentally sound manner.”
Mitsubishi Trade-In Trade-Up programUpgrade your digital photo printer
Based in Duluth, Ga., Market Velocity is an industry leader for trade-in, recycling and donation solutions. “Market Velocity is looking forward to adding Mitsubishi’s photo imaging products to our integrated trade-in solution,” said Frank X. Dalton, CEO of Market Velocity. “Mitsubishi has a solid reputation for quality and we are thrilled that we can bring customers an efficient option for upgrading their products in the digital photo printer market.”

About Mitsubishi Digital Electronics
The Photo Imaging Division of Mitsubishi Digital Electronics America manufactures and markets a wide range of products for the photographic industry, including an extensive line of digital photo printers and kiosks.

About Market Velocity
Market Velocity makes it simple for technology companies, distributors and resellers to drive new sales and increase market share with creatively packaged online equipment upgrade programs. Major industry clients are able to attract new buyers with exciting trade-in promotions while offering existing customers compelling, instant trade-in values for previous purchases through Market Velocity’s vast network of remarketers. Customized trade-in sites are integrated with in-depth services and customer support to manage every aspect of trade-in programs, from promotion design through payments processing and extensive market data analysis. End users have multiple equipment disposal options including trade-in, donations and recycling programs that meet the industry’s highest standards for safety and privacy. Visit www.marketvelocity.com to learn more about the industry’s only full-service web-based solution for trade-in programs.





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