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Dennis Hissink : January 10th 2007 - 00:03 CET updated

Sony HDR-HC7 camcorder


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SonySony HDR-HC7 camcorder : A new addition to Sony Electronics’ consumer lineup of high-definition Handycam camcorders debuted at the Consumer Electronics Show 2007. The new Sony HDR-HC7 tape model features Sony’s ClearVid CMOS sensor technology. Developed for the processing needs of data-rich, high-definition video, this technology, along with Sony’s Enhanced Imaging Processor circuitry, bring the advantages of high resolution, high sensitivity with low noise, and virtually smear-free pictures. The top-of-the-line Sony HC7 miniDV tape camcorder features Sony’s three-Megapixel ClearVid CMOS sensor, which produces exceptional 1080i HD video quality, as well as six-Megapixel digital still photos.
Sony HC7 camera - Image stabilizer
Combined with Super SteadyShot optical image stabilization, the new Sony HC7 camcorder has even more hybrid benefits. Such as the virtually blur-free results that a sensor-stabilized device can deliver with both digital stills and video. The Sony HDR-HC7 model also delivers a powerful high-definition punch with its two-Megapixel ClearVid CMOS sensor that can also produce four-Megapixel digital still photos. The Sony HC7 will hit stores in March for about $1,300.

Sony HDR-HC7

Sony HDR HC7 camcorder - ClearVid image sensor
The Sony HC7 mode exemplifies the ClearVid benefits of smooth slow record and dual record modes. With the smooth slow record function, you can create slow motion video by playing back short video clips at 240 frames per second. Newly added this year is a voice memo so that you can playback those clips with audio recordings. Dual record mode is even more useful now that the HDR-HC7 model can shoot video, while simultaneously capturing a 4.6-megapixel digital still picture.

Sony HDR HC-7 video camera - Brilliance and Color
The incorporation of x.v.Color technology is also new to the HD Handycam camcorder line. Based on the new international xvYCC color standard, Sony x.v.Color supports a much wider data range of colors compared to the conventional sRGB standard. According to the National Physical Laboratory in the U.K., this wider range is closer to colors that the human eye can recognize. “x.v.Color-compatible camcorders and displays will have a huge impact on home moviemaking,” said Linda Vuolo, director of camcorder products at Sony Electronics. “They will bring exquisite color reproduction to your home movies like you’ve never seen before.”

Sony HDR-HC7 - High Definition storage
Vuolo expects that budding filmmakers and video editors will gravitate towards the Sony HDR-HC7 HDV 1080i model, which records onto standard mini DV tapes and offer the most flexibility when choosing editing solutions from a wide range of software manufacturers.

Sony HD HC7 camcorder - LCD display and HDMI
The new HDR-HC7 exhibits excellent low-light performance with a new auto slow shutter feature, which automatically reduces shutter speeds to 1/30 sec (minimum) in order to capture brighter images. This camcorder can shoot clear, detailed video in dark environments as low as two lux. The Sony HC7 also features Carl Zeiss Vario-Sonnar T* optics for exceptional video quality, high-resolution SwivelScreen LCD screens with Clear Photo LCD plus technology for superb contrast and accurate color reproduction, and an HDMI terminal for simple, one-cord connection to compatible HD televisions and displays.

Sony HDR-HC7 digital camcorder - Availability
The Sony HDR-HC7 tape model gets even “handier” with the incorporation of new usage guides that give brief, on-screen explanations of selectable menu options. The new camcorder will be available online at sonystyle.com, at Sony Style retail stores (sonystyle.com/retail), and at authorized dealers nationwide. Accessory options will include lights, lenses, microphones, InfoLithium batteries, chargers and cables. Sony's new high-definition Handycam camcorders are compatible with the following PC operating systems: Microsoft Windows 2000 Professional, XP Home Edition, and XP Professional.

About Sony
Sony manufactures audio, video, communications and information technology products for the global consumer and professional markets. With its music, pictures, game and online businesses, Sony is uniquely positioned to be one of the World's Leading Consumer Brands. Sony recorded consolidated annual sales of EUR 54.96 billion (yen 7,475 billion) for the fiscal year ended March 31, 2006 and it employs approximately 158,500 people worldwide.





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