Samsung NX500 Sony CyberShot HX90 Canon PowerShot G3 X Panasonic DMC-FZ330 Nikon Coolpix P900 Olympus Stylus 1s
Samsung NX500 Sony CyberShot HX90 Canon PowerShot G3 X Panasonic DMC-FZ330 Nikon Coolpix P900 Olympus Stylus 1s
Lets Go Digital
Powered by True
Counted by
Canon USA advertising campaign
Ilse Jurriën : October 4th 2006 - 02:07 CET
Digital Camera Review Test Appareil Photo Numerique Prueba camara digital Digitale Camera Test Dijital Kamera Incelemeleri Digitalkamera Test Digitalkamera
CanonCanon USA advertising campaign : Canon USA unveiled its “What’s Next For Color” advertising campaign in support of its newest Color imageRUNNER, imagePRESS and imagePROGRAF devices in the second half of 2006. The What’s Next For Color advertising campaign, which kicked-off today with a five-page unit in The Wall Street Journal, will leverage a mix of unique and traditional media, as well as outdoor and radio advertising, with nearly $15 million in media schedule, and support the company’s brand slogan, Canon imageANYWARE. In addition to The Wall Street Journal ad unit, the What’s Next For Color advertising campaign will also utilize an eight-page Butterfly Gatefold in selected publications.
Canon USA advertising campaignWhat’s Next For Color campaign
The campaign will appear in a number of general business, IT and digital imaging publications, including BusinessWeek, Time, Forbes, ComputerWorld, Network-World and In-Plant Graphics, and will air on radio in nine key markets in conjunction with outdoor advertising through the end of December. Outdoor advertising will include dioramas in airports in Atlanta, Washington D.C., Philadelphia, New York, Boston, Chicago, Los Angeles, San Francisco and Dallas. Canon will also deliver the What’s Next For Color message at GRAPH EXPO, October 15th - 18th, in Chicago.

Canon USA advertising campaign - Color technology
“The new campaign will focus on Canon’s color technology and innovation and how Canon has created the foundation for the next revolution in color, from mid-range corporate systems to high-end production and large format devices,” said Tod Pike, senior vice president, Imaging Systems Group, Canon USA, Inc. “The campaign will show how Canon and our latest products will give new meaning to Canon Color and change the way people think about using color.”

About Canon USA
Canon USA, Inc. delivers consumer, business-to-business, and industrial imaging solutions. The Company is listed as one of Fortune's Most Admired Companies in America and is rated #35 on the BusinessWeek list of "Top 100 Brands." Its parent company Canon Inc. is a top patent holder of technology, ranking second overall in the US in 2005, with global revenues of $31.8 billion.

   Duracell advertising campaign
   Sony Ericsson Cybershot phone marketing campaign
   Hasselblad Anniversary Campaign
   Next  Harman photo inkjet media
   Previous  Logitech diNovo Edge keyboard
   News by brand:Canon
   News by category:Source of Information
   News by brand and category:Canon Source of Information

LetsGoDigital digital camera magazine
Latest Canon announcements
Canon interchangeable lenses for EOS cameras
Canon global shutter-equipped CMOS sensor
Canon EOS M5 test photos
Canon EF 70-300mm f/4.5-5.6 IS II USM Lens
Canon EOS M5 compact system camera
Canon EOS 7D Mark II bundled with W-E1 adapter
Canon EOS 5D Mark IV
Canon PIXMA All-in-One home printers
Canon PowerShot SX620 HS
Canon EOS Rebel T6 entry-level DSLR camera
Canon PowerShot ELPH 360 HS
Canon PowerShot ELPH 190 IS
Canon PowerShot ELPH 180
Canon EOS 1300D
Canon smartphone app update
Twitter LetsGoDigital
Latest news headlines
Nikon Pro-Grade FX-Format lenses
Nikon AF-S NIKKOR 70-200mm telephoto zoom lens
Nikon 19mm perspective control lens
Leica Summaron-M 28mm wide-angle lens
Leica Q Titanium gray
ZTE Axon 7 Mini
Sony A6500 test photo gallery
Sony CyberShot RX100V sample photos
Ricoh 360 degree spherical camera
Panasonic Compass Android Security and Services
MWC 2017 Woman in the mobile industry
Mobile World Congress 2017 keynote speakers
Old casino used in new TV commercial from Sony
Panasonic flexible Lithium-ion battery
KPN LoRa network for Internet of Things
  Accessories Android Apps Camcorders Digital cameras Mobile phones Smartphones Software Tablets   CES CeBIT Gadgets IFA Photokina PMA